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Bharat Mela at Sholapur

26 May 2015 | BPCL Update

A unique Customer awareness week has been launched in Sholapur as part of Bharat Mela- Saal Ek Shuruwat Anek. Large scale exhibitions with customer interaction opportunities were the main attraction.
 
On 26^th May 2015, the Exhibition at Solapur was inaugurated by Mr Ravindra Sengaonkar IPS (Commissioner of Police, Solapur) in the presence of Mr Rajeev Sharma (RLC-West), Mr Vijay Sehgal (TM-LPG), Mr Amit Saxena (TM-Retail), Mr Siddharth Sharma (Dy Mgr Brand & PR - CO), dealers, distributors and prominent citizens of Solapur. Mr Ravindra Sengaonkar IPS also appealed to everybody for enrollment under Give It Up.
 
Various Government of India initiatives including Make In India, Digital India, Swacch Bharat, PM Jandhan Yojna, Pahal, “Hamari Betian Harama Gorav”, Give It Up, etc were displayed. Panels of various events and initiatives of MOP&NG were also displayed. BPCL also displayed its SBU initiatives like PFS Platinum, Beyond LPG, Quick Oil Change, Give It UP. 
 
The event was organized at IMA Hall situated in the heart of Solapur City and was a joint effort of all Business Units of BPCL under the guidance of Mr. Rajeev Sharma (RLC-West) and Mr. M. S. Patke, GM (Brand & PR), BPCL.
 
Customer engagement programmes included specialized counters for games, Quick Oil Change, Beyond LPG kiosks apart from infotainment activities and contests.  Press, print and electronic media have been used well for media coverage and the social media is being used extensively for online coverage.